Now, more than ever, organisations are focusing on putting cash to work in order to reduce their cost of debt, minimise bank fees and increase revenue. Analysts at Bancorp observe that businesses with a consistent focus on cash are less prone to severe cost cutting measures caused by the recent level 4 lockdown. These businesses will also be better placed to respond rapidly to an economic uptick. In successful organisations, a strong cash culture comes from the top and is instilled as a priority down the ranks.